• Pink piggy bank on a white background

    Tired of feeling like there’s never enough money to go around?

    You’re not alone. Raising kids is expensive, and it’s easy to get caught up in spending on things that don’t actually improve your family’s future.

    But what if you could make your money work smarter—not just for today, but for years down the road?

  • Woman holding baby in front of blue wall

    Sick of sugar-coated parenting advice from people who clearly have a nanny, a housekeeper, and a Xanax prescription?

    Same. This is where we talk about the stuff no one posts in the baby book—meltdowns (theirs and ours), the mind games of modern motherhood, and how to survive it all without losing your sense of humor or yourself.

  • Adult and child walking along a beach with waves

    Is your “village” more like a ghost town—or worse, full of people who just don’t get it?

    Family life is messy, loud, and complicated. Whether you’re dealing with unequal labor, toxic relatives, or just trying to manage the daily logistics of raising humans, this is where we unpack it all—with honesty, sarcasm, and a few hard-earned hacks to make the chaos run smoother.

  • Person relaxing in an infinity pool overlooking the ocean during daylight.

    Tired of self-care advice that assumes you have time, money, or a childcare backup?

    This is wellness for the rest of us—mental, physical, and emotional. Real talk about burnout, hormone chaos, feeding yourself like a grown adult, and finding ways to feel human again even if you haven’t peed alone in weeks.

  • A spiral notebook on a light blue background surrounded by various office supplies, including a magnifying glass, ruler, scissors, paintbrushes, paper clips, binder clips, and a wooden mannequin.

    Wondering if you’re screwing your kid up or just doing your best in a broken system?

    Whether you’re navigating screen time wars, school decisions, or parenting with intention in a world full of noise, this space offers practical guidance, child development insight, and reminders that growth—yours and theirs—isn’t supposed to be linear or perfect.

  • Colorful felt balls on a light turquoise background.

    Exhausted by “must-have” lists that are clearly just sponsored trash?

    I test what’s actually worth your money and your mental energy—from strollers to sanity-saving gadgets to services that claim to make your life easier. If it’s a waste of space, I’ll call it out. If it’s gold, you’ll hear about it here first.

Family Dynamics, Parenting Real Talk Felicia Roberts Family Dynamics, Parenting Real Talk Felicia Roberts

The Invisible Load: Why Modern Fathers Are Failing

Social media has become the battlefield where modern mothers voice their frustration. Women, disillusioned by the promise of "having it all," are now exposing the stark reality of unfulfilled expectations from their partners. The myth of equality is unraveling as mothers detail their partners' failures in meeting basic household responsibilities, bearing the invisible mental load, and managing emotional labor. These posts reveal a movement that’s calling out dads for their sporadic involvement and lack of appreciation. The digital age has turned these grievances into a powerful rallying cry for genuine change in how parenting duties are shared.

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Family Dynamics Felicia Roberts Family Dynamics Felicia Roberts

11 Reasons Why Their Life Looks Perfect (But Probably Isn’t)

Ever feel like everyone else is gliding through life effortlessly while you’re stuck running uphill? It’s easy to think others have it all figured out, but the reality is often far more complicated. People have all sorts of hidden advantages that make their lives look picture-perfect from the outside. But don’t be fooled — you’re only seeing the highlights, not the messy middle. Behind every “perfect” life is a mix of unseen help, unique circumstances, and a few good smoke-and-mirrors tricks that make it all look effortless.

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Education and Development Felicia Roberts Education and Development Felicia Roberts

The Real Deal on Wooden Toys: Why I’m Done with the Trend

Wooden toys have taken over playrooms everywhere, hailed as the eco-friendly, Instagram-worthy alternative to plastic. But after trying to embrace this trend, I’m officially done. Yes, they look nice and might feel like the “right” choice, but let’s be honest—they’re expensive, boring, and not as durable as they’re cracked up to be. My toddler barely touches them, preferring the excitement of toys that light up and make noise. Plus, when he does play with them, I’m constantly on edge, waiting for a wooden block to take out the TV. So, I’m over the wooden toy hype. Our playroom is now filled with toys that are fun, colorful, and—most importantly—keep my kid entertained. Because in the end, it’s about our kids’ happiness, not keeping up with a parenting trend.

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Health and Wellness Felicia Roberts Health and Wellness Felicia Roberts

Is It Baby Blues or Something More?

Sometimes, more serious conditions like postpartum depression get incorrectly labeled as the baby blues. Depression and other conditions often revolve around significant life changes and emotional challenges. Mislabeling can prevent moms from seeking the professional help they need, leaving them to struggle in silence.

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Family Dynamics Felicia Roberts Family Dynamics Felicia Roberts

Weaponized Incompetence: Not Just a Man’s Game

Frustrated that men have a monopoly on weaponized incompetence? Acting clueless about changing a diaper, suddenly becoming unable to navigate a grocery store, or pretending to be helpless isn’t limited to one gender. It’s about manipulation and shirking responsibility, and it’s high time we called it out and used it ourselves.

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Smart Money Moves, Family Dynamics Felicia Roberts Smart Money Moves, Family Dynamics Felicia Roberts

Family Size and Finances: Socioeconomic and Other Factors for the Ideal Number of Kids

The number of children a family decides to have often intersects with their financial circumstances. It's an intriguing societal phenomenon that wealthier families tend to opt for a single child, while lower-income households often have larger broods. So, what are the reasons behind this trend?

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